Our Vision

We aim to build world’s first and best water treatment components platform. The design of this eco system is to create a common meeting place for sellers and buyers which leads and enhances their experience and efficiency. Using internet as our backbone, we will provide unmatched speed and instant response to our buyers as well as to our channel partners all over the world. As components play key role in the performance of a water treatment system, we will associate with quality suppliers and provide the benefits of global sourcing to our customers in the most remote corners with unmatched reach, speed and transparency.

Our Mission

Our mission is to upgrade the standards of doing business in the water management field saving time, money and creating ease in doing business. We will raise the bar in the industry providing equal access and opportunity to all customers regardless of size or location; to have delightful business experience for suppliers and buyers worldwide.

Our Values

Customer is God. He is the reason for our existence.


We believe teamwork with focus on purpose and not on boundaries is key to building great organizations.


We expect our people to approach everything with fire in their belly and never give up on doing what they believe is right.


We uphold the highest standards of honesty and deliver on commitments.


Employees who demonstrate perseverance and excellence are our leaders, regardless of their positions or experience.


In this fast-changing world, we must be a lifelong student. Best idea can come from anywhere and we should be open to change all the time.